A unique component of the Choice Neighborhood Initiative (CNI)

is our partnership with MKE <-> LAX to launch HERE!, a talent search for people and places on Milwaukee’s northwest side.

Artists held pop-ups through the CNI area this summer and generated videos to highlight local talent. Come back often to see the videos as they become available. Also, feel free to make your own videos showcasing what you love about the neighborhood and share them on social media using the hashtag #HERECNI.